Measure, Improve

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If we can measure it, we can report it.

And if we can report it, we can help you improve it.

In the world of search engine optimisation and online business, taking constant measurements of your site’s performance is the key to success.

At the Improve Agency, we care for our clients’ websites long after the initial phases of SEO and web design, and continuously analyse data about rankings, referrals, links and more to help analyse your campaign and create road maps for success.

Analytical software running in the background does this job for you 24 hours a day, 365 days per year, letting you know if there’s a potential problem that needs to be addressed.

We watch your site to find out:

Where your traffic is coming from

What search keywords your visitors are using
How long they stay on the site
What pages they look at while they’re visiting

All are crucial to discover user behaviour, and good analysis can discover problems long before the alarm bells start ringing, giving you the chance to put things right.

Are you getting a large number of hits from users who leave immediately?

Do users all leave by the same page?

Are people arriving on a keyword search but finding the wrong content?

Prompt reporting identifies issues like this before they have a negative impact on your business. With the right tools, you needn’t worry about how your site’s performing ever again.

If you don’t analyse your user data, you will never get the most from your site and maximize its potential.

Contac Improve to see how we can help you streamline your website